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1912 Football "Next To Victory" Ivory Soap Art Study by Gerrit Beneker (1882-1934)
Watercolor on artist's paper emanates from preeminent "Baseball Magazine" cover artist Gerrit Beneker. Beautiful preliminary art for full page ads in both advertisements 1912-13 issues of the Saturday Evening Post & McClure's (comes with original tear sheets of both), measuring 7x10". Folded for mailing, otherwise 99 44/100% pure. Recently discovered original from the hands of Gerrit Beneker (1882-1934), the master illustrator who did covers for a myriad of publications of the early 20th century. He is best known however, for the 30 covers he painted for "Baseball Magazine" during their key formative years of 1911-14. These works defined not only the look and feel of the first ever U.S. baseball monthly magazine, but for baseball illustration art for decades to come.
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