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1954 Joe Perry Burgermeister Cardboard Advertising Sign
San Francisco 49ers Joe Perry hosted a popular sports and music radio program, "Both Sides Of The Record," sponsored by Burgermeister Beer, beginning in 1954. The program was arranged by Franklin Mieuli, a sports entrepreneur who worked in marketing for Burgie, in addition to being a part-owner of the 49ers and producer of the team's radio and television broadcasts. This is a sign advertising that show before it started as a "teaser" because it is dated 1953. Sign is 11x14" and is EX to EX+ condition.
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